Hello everyone I have am excited to have the wonderful Katharina Gerlach who will provide a guest post today! So Please check out what she has to say:)
Fab books by Katharina Gerlach!
ABOUT THE AUTHOR
Katharina Gerlach was born in Germany in 1968. She and her three younger brothers grew up in the middle of a forest in the heart of the Luneburgian Heather. After romping through the forest with imagination as her guide, the tomboy learned to read and disappeared into magical adventures, past times or eerie fairytale woods.
She didn’t stop at reading. During her training as a landscape gardener, she wrote her first novel, a manuscript full of a beginner’s mistakes. Fortunately, she found books on Creative Writing and soon her stories improved. For a while, reality interfered with her writing but after finishing a degree in forestry and a PhD in Science she returned to her vocation. She likes to write Fantasy, Science Fiction and Historical Novels for all age groups.
At present, she is writing at her next project in a small house near Hildesheim, Germany, where she lives with her husband, three children and a dog.
Katharina Gerlach, Germany http://www.katharinagerlach.com http://katharina-gerlach.blogspot.de/ @CatGerlach http://www.goodreads.com/author/show/1168793.Katharina_Gerlach http://www.facebook.com/pages/Katharina-Gerlach/254167877944493
http://www.smashwords.com/profile/view/KatharinaGerlach http://www.amazon.com/Katharina-Gerlach/e/B0057I7EQS/ http://www.amazon.co.uk/Katharina-Gerlach/e/B0057I7EQS/ http://www.amazon.de/Katharina-Gerlach/e/B0057I7EQS/
The German and the US book market – a simplistic view
I was born and raised a bilingual German and up to 2009, I never even considered writing in English. I went the traditional route, found a German agent and thought a publishing contract would be in the making. However, I wrote four more novels my agent thought brilliant and none sold. To this day, my agent doesn’t understand why. I do.
Around 2005, the landscape of publishing in Germany changed. Many of the traditional houses were “eaten” by larger publishing houses – using synergistic effects was the word of the time. Medieval themed historical novels, regional mysteries, and thrillers sold like gold, so more and more publishers dropped their SciFi and Fantasy lines. When the Harry Potter phenomenon hit the German bookshelves, none of the big publishers was prepared for it. Of course, they bought many similar books asap to make up for it, but the market oversaturated very fast. Then, publishers held their breath. They’re still holding it to this day, daring very little, buying stuff they know will sell (the next Mankell, another Rosamunde Pilcher [very Kitsch love stories] , the next Fantasy craze from the US). Meanwhile, the eBook revolution started in the US and scared publishers worldwide. Suddenly, every Jack and Jill could publish their book without the need of publishers.
These days, the big publishers in the US try hard to keep their share as high as possible, while German publishers still deny the ease and practicability of eBook readers. Only reluctantly, they begin releasing their books in eBook format, often at prices as high as the hardcover or paperback. Independent authors in the US thrive with the first bestselling authors among them. In Germany, not many authors dare to publish their own books, but the numbers are growing – slowly. It is interesting that many of the eBooks sold today in Germany are in English. I believe this is due to the fact that not many reasonably priced eBooks are available in German.
I am sure that eBook sales will increase incredibly in the next few years in Germany. After all, every German citizen buys three books on average per year (the numbers are not up to date and might have changed somewhat with new eReading devices available). Also, many Germans read English very well. It’s an interesting market at the moment – and I will have a head start because I can write in both languages (*grin*).
My advice: To market your book to Germans, tell them how much fun eReading is first, then tell them about your books.
Have a nice day, Katharina Gerlach